Fourth of July 2027 sales
The Fourth of July 2027 falls on a Sunday, so the holiday is observed on Monday, July 5, and the sales run across that long weekend. For anything Amazon sells, Prime Day has started within twelve days after it in four of the last five years.
233 days away
Between Memorial Day and Labor Day
The goods are the ones Memorial Day and Labor Day sell (grills, patio furniture, mattresses, air conditioners) at the middle of their season. That usually puts the cuts between the two: deeper than May, when the season is starting, and shallower than September, when it is ending.
Prime Day is the other date to watch
For anything Amazon sells, the weekend is rarely the last chance. Prime Day began between July 8 and 16 in 2022, 2023, 2024 and 2025, within twelve days after the Fourth; in 2026 it came first, on June 23–26. Until Amazon names the 2027 dates, a price on the Fourth is worth checking against the Prime Day page before taking it.
Before you buy: When is the best time to buy on Amazon?.
Questions people ask
- When is the Fourth of July holiday observed in 2027?
- The Fourth falls on Sunday, July 4, 2027, so the federal holiday is observed on Monday, July 5.
- Are Fourth of July or Prime Day prices better on Amazon?
- It depends on the item, and the two are usually close together: Prime Day started within twelve days after the Fourth in four of the last five years. Compare each against the item’s own price record rather than against each other.